Web strategy
How First Look Preview works (step by step)
The full First Look Sites process: apply, qualify, private preview, approve, pay and launch—with clear rules and limited monthly slots.
First Look Preview is simple in principle: you should not buy a practice website blind. You review a private direction first, then pay when you approve.
Step 1 — Apply
Tell us your profession, country, city, goals and budget band. This is how we filter for fit and protect limited preview capacity.
Step 2 — Qualify
We review applications personally. If there is a fit, we confirm scope and written preview terms—often after a short fit call.
Step 3 — Private preview
We design the agreed pages on a temporary demo domain. You review and request refinements inside the defined scope.
Step 4 — Approve and pay
When you approve the direction, the project payment is due as agreed. Ownership and handover follow the contract.
Step 5 — Launch
- Domain and hosting handover as scoped
- Final QA on mobile and desktop
- Optional care plan or local SEO foundations later
What this is not
- Unlimited free design for tire-kickers
- A guarantee of rankings or lead volume
- A substitute for your content and decisions
Ready to check fit? Request a Website Preview or read eligibility details in our First Look Preview article.